* We’ve been able to bring you this sweet info thanks to our partnership with JOHNSON'S® Baby.
We dress them in the cutest clothes – from amusing animal hats to little light-up sneakers.
But there’s a more important step to making sure they’re covered from head to (baby) toe...
It starts with a warm bath, and JOHNSON’S® HEAD-TO-TOE™ Baby Wash. The go-to cleanser includes our favourite NO MORE TEARS® formula, which makes it as gentle to the eyes as pure water (and makes sure there’s never a tear in our tub).
As its name suggests, this gentle cleanser is designed for our little one’s body and their hair (however little they have!). Plus, it’s milder than soap, rinses out easily, and is hypoallergenic and allergy- and dermatologist-tested (not to mention soap-free, dye-free… and keeps us worry-free).
Better yet, our baby may be familiar with the formula, since it’s used by 75% of Canadian hospitals for a newborn’s first wash. If dreamy (or steamy) doctors can use it, why wouldn’t we?
We know this wash will keep the wee one happy – so it doesn’t really matter which cute clothes we pick out…
…as long as there’s a smile on their face.
