Easy Eco-Fashion
Alterna BoutiqueMontreal
(Aug.14.08)
As moms, we like clothing that lasts, and we've found that eco-friendly fabrics like hemp really stand up to daily use. (And multiple laundry cycles.) But where can we find good-looking, durable threads without driving our gas-guzzlers all over town?

Alterna Boutique to the rescue! This online eco-fashion store offers one-stop shopping and a variety of designers to choose from. With chic environmentally friendly clothing for the whole family, there's no reason for us not to go green.
All of Alterna Boutique's clothes are made from eco-friendly fabrics like bamboo, hemp, organic cotton and tencel. The site aims at a wide audience, banishing from our memory the blah colours and baggy styles of eco-fashions past. We love the adorable Kabuki kimono for the baby ($18) and comfortable Yaletown jeans for us ($51.99).
While Alterna Boutique's clothes cost more than our typical jeans and tees, we know it's all for a good cause. Limiting pesticide usage, increasing sustainability and investing in longwearing, good quality items is ultimately good for both the world and our pocketbooks.
Shopping online saves us both time and money. With free shipping across Canada and a 30-day return policy, the only difficulty is sticking to our budget.
Alterna Boutique
www.alternaboutique.com
Available for purchase online