Charity
Donation and Sponsorship Policies
We know you can’t live a truly sweet life without giving back to your community – which is why supporting charities is at the heart of Sweetspot’s values. We work hard to prioritize our giving practices in meaningful ways, and we use all resources at our disposal to help charitable organizations. However, please note that we do not make cash donations (but you can apply for media support).
Helping Women Live a Sweet Life
Helping Women Live a Sweeter Life is Sweetspot’s giving program that benefits organizations that support women, their interests, their families and their welfare. Over the years, we have developed meaningful partnerships with charities – including the Canadian Women’s Foundation and Rethink Breast Cancer – and have given our time and expertise to help women live a sweeter life. Supporting female entrepreneurship is also a particular passion. In 2008, the value of Sweetspot’s support in this area exceeded $50,000.
Supporting Other Organizations
By providing valuable advertising space and sponsorship support, Sweetspot uses its resources to help numerous charitable organizations realize their goals. In 2008 alone, Sweetspot provided over $100,000 in ad inventory to charitable organizations. In addition, we hosted a Spa-a-thon in support of Sick Kids Foundation and raised more than $15,000 for this worthy cause.
Support Relationships
Sweetspot is proud to offer four distinct levels of support for charitable organizations. It’s one more way to spread the sweetness!
Level 1
Sweet Charity Rates
Our aim is to help as many charities as possible, and we’re happy to offer special charity rates to organizations supporting a sweet cause. If you would like your altruistic message to reach a larger audience, please email charity@sweetspot.ca.
Level 2
Attractive Ad Units
Sweetspot offers up to five ad units to charitable organizations every month. These single units (valued at approximately $2200) take the form of a display ad or text link, which is written in-house in our trusted tone. Each quarter, we review all ad-unit requests based on applications and availability. Since our aim is to help as many charities as possible, organizations will not be granted ad units in two consecutive quarters (but you can always apply for our special rate; see above). Would you like to apply for Level 2 support? Click here for an application.
Level 3
Much More Media Support
Every year, Sweetspot provides a deeper level of support to organizations with missions mirroring our Helping Women Live a Sweeter Life program. This extra support will benefit up to four organizations (one per quarter), with each receiving up to $30,000 in media space on Sweetspot sites and in Sweetspot newsletters. Charities will be selected on a quarterly basis depending on availability. If you would like to apply for Level 3 support, submit your application.
To apply for our support, please submit an application by the following dates:
Q1–October 30, 2009
Q2–February 5, 2010
Q3–April 30, 2010
Q4–August 27, 2010
Level 4
The Sweetest Sponsorships
Every year, a small number of organizations will enjoy a special sponsorship or partnership arrangement with Sweetspot (consider it the biggest piece of our cherr-ity pie). To qualify for high-level support, organizations should have missions mirroring our Helping Women Live a Sweet Life program. If you’d like to apply for the sweetest treat of all, submit your application.
Thank you for taking the time to review our policies – we look forward to hearing about your sweet organization.